If You Haven't Already, Can You Make It In The Blogging World?

I LOVE the blogger/influencer culture that exists today. I am so much more likely to buy from a regular girl whose blog I have grown up reading than I am from watching an ad on tele. More than likely, it's because they are just extremely relatable which makes it so much easier to trust their views and opinions over a celebrity endorsed product. 

For instance Lydia Millen posts a story about a shampoo that is working wonders on her hair and I detour to Boots to get it (true story), however Kim Kardashian tries to sell me lollipops to suppress my appetite and I couldn't think of a more bogus product that exists. ​I just trust bloggers WAAAY more. 

Blogging has created opportunities that today's influencers I'm sure never would've dreamed of when they started their blogs all those years ago.

But with that all being said, yes there are lots of bloggers who have hit the big time, but most of them are the ones we all know and love and honestly, when you think about how many bloggers are out there, they are just a small few. 



The culture already exists and there is very little chance for small time bloggers to muscle our way in. I'm not just hyping myself up, I'm not as naive to think I am owed something just because I own a blog and that immediately gives me the right for free PR from brands because a) they're investing a lot of money into this type of marketing and expect a decent return and b) they want their product to be seen by many people who trust the voice it's coming from. Something not all of us can offer. I know I certainly cannot. 

So, because this already exists, and they are getting the job done in the best way possible. Is there room for the rest of us? 

I get 100% that you do not get into blogging for money. I've been blogging since I was 16 years old, that is if random ramblings and movie and book reviews count as blogging. It was really born out of procrastination as I was looking for something to do OTHER than study for my GCSE's. My point is that, I never got into it for money, I didn't even know that was achievable. But what I would like some is some acknowledgement. 

I want my blog to be read. I put effort into my words, I make time to plan photoshoot's, I sit and brain storm ideas of what I want to voice my opinion on. I put the work in, and it almost seems unfair that because this market is so saturated, that unless you take hours out of your day to schedule tweets, comment on posts, follow Instagram users, research hashtags, have the perfect theme etc.. that you will never be able to make it like the lucky few who did. 

I find it frustrating, because two of my greatest passions are writing and fashion and to be able to consider doing that as a career is epic. 

When I was 18 and deciding whether or not to go to uni, the reason I decided against it was because I thought there was no possible way a girl from the little town I am from would get anywhere in the fashion world. I doubted myself, and decided not to pursue a career that would have made me happy. 

But now, there are all these awesome opportunities for bloggers and influencers, and honestly I am SO jealous. I'm jealous because I know if I had the time, money and resources like a lot of bloggers I would be bloody good at it. But it is hard when working another job. 

Of course, working a full time job is no excuse. There are so many bloggers that do. But my point is that, those of us who are trying to get somewhere with our blogs are drowning because there is so many of us. 

As I said before, I did not get into blogging for money. I never knew it was a viable option before, but when you see what can come from something you are so passionate about, of course you want it. Especially when you see others doing it and making it look so easy. 

Having said that, I do now hate that a lot of influencers are rejecting their blogs for Instagram and Twitter. They are just paid models now, asked to post a picture for a price. That is not what I am about. Blog posts that people have taken the time to curate, sponsored or not, is what I am about. 

It takes 5 minutes to upload a picture to Instagram, but it takes 2 hours to complete a blog post and I love them so much more. ​Taking the time out of my day to visit my favourite blogs is something I really look forward to, and knowing they have spent the time talking about a product makes me think it is actually worth it. I pay far more attention to that than I would an Instagram post I will scroll past. 

I do hate Instagram now, it is just an app full of paid partnerships. Bore off. Nothing is genuine on there anymore, everyone is so full of shit and that is why so many people are getting called out for their bogus posts. 

Anyway, I digress. 

I’m sure the blogging community hasn’t reached capacity, as social media is relatively new. But it always feels like there is no room for anyone new, and if you are looking to get sponsored work then it will be a long shot. The best bloggers are already out there with their huge followings on Insta etc, and they are always the ones likely to get picked over the blogger with 100 followers who raves about the brand every week. 

It is just the way of the world. It makes me sad, because for so long I could never decide on what I wanted to do as a career, until I noticed real bloggers actually making a living from it. It may sound so vapid to someone who doesn't blog, but to get to sit at my laptop all day long writing my feelings and sharing my favourite clothes. I would be elated. 

But it is what is it, I think this will always only ever be a hobby for me no matter how much time and energy I put into it as I can't afford the best cameras or ring lights, I can't afford the newest products that are released to review. Sighhhhhhhhhhh now I am depressed. Ok bye lol.